Here is something about making impressions when it matters as a personal brand.
So I hear people sometimes saying stuff like: I don’t care what people think about me…. Bla bla bla
Well it depends on who you are, what you do and why people should care about you or it.
If you are someone of great significance and importance, you will definitely know that beyond just what people think about you, its more important to be concerned about how yo consistently influence who people say you are ( what they think) based on how they perceive you, to get the results you want.
(That’s like programming their mind to always think about you in the way you want to remember and talk about you)
Especially the people that you consider as your market or target audience.
The perception game is what you should work out. You need to know how to play it to your advantage, especially as a business professional or personal brand.
Perception will continue to shape reality until proven otherwise.
Even Jesus Christ cared so much about his image and how he was being perceived…. I guess that might explain why he asked his disciples.
Who do people say that I am ?
Who do you say I am ?
Now don’t get it twisted …. Am not saying you should give a damn about what every Tom and Jerry says you are.
You should pretty much care about how intentional you can be with what you project and communicate.
You may choose not to care… But that would be like shooting yourself at the foot. And I bet that would hurt right ?
Now you get my point.